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Vezyroglou's Garden Fresh Vegetables
Vezyroglou Farm
identity, illustration, logo, packaging, typography

In these packaging series the actual name of each product is displayed within a little poem that sounds like a greek proverb. The client who thought that this idea was excellent helped a lot with the copy providing read more

In these packaging series the actual name of each product is displayed within a little poem that sounds like a greek proverb. The client who thought that this idea was excellent helped a lot with the copy providing us new proverbs everyday during the creative process. The poems written with a traditional greek font were placed on small labels in order to maximize the visibility of the fresh vegetables. The rabbit seems very satisfied inside the fresh goodies of Vezyroglou's garden and we thought it could work as a main symbol.