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Metaxiotis 2013
Metaxiotis Construction Material Center
animation, campaigns, identity, illustration, poster

By utilizing and developing our previously designed brand identity for this important construction materials company, we designed a series of one-sheet ads and leaflets presenting the brand and its World Wide Web presence and some highlighted products from read more

By utilizing and developing our previously designed brand identity for this important construction materials company, we designed a series of one-sheet ads and leaflets presenting the brand and its World Wide Web presence and some highlighted products from its materials collection. By referring to our main slogan “Works Matter” that is sported in the series’ pivotal one-sheet presenting the brand, in every other one-sheet we replaced the first word with the name of each family of products the spotlighted product is part of. The new “slogans” were then coupled by simplified geometric illustrations, in the vibrant brand color palette, where the product’s nature, structure, chemical composition or application is presented in a simplified way. 


View video(s) · Launch website

Awards–distinctions:

Metaxiotis 2013